Despite exaggerated speculations that email is dead, email is very much alive and well. With the rise and fall in popularity of many other marketing channels, email still plays a critical role and is about to transform dramatically.
Marketers are being told they need to create compelling human experiences for consumers in order to build greater connections.
Adobe’s India and APAC teams pulled off a resounding success at the second annual Adobe Symposium at the Grand Hyatt in Mumbai on May 3-4, with more than 1400 attendees from the best brands coming together under one roof.
Marketers fear not, a robot will not steal your job. Nor will it crush creativity. Instead, marketers have value that machines can never replace. That was the message from two Adobe executives at last year’s Symposium.
Brands globally looking to become experience businesses have a keen eye on India.
Join us in our efforts to use social media to make a difference to the lives of thousands of children.