Why AI holds the key to relevance and personalisation

Unchained creativity: how AI is getting marketers back to what they love

Digital Experience Blog


Telenor Boosts Return on Ad Spend by 70 Percent

Telenor boosts return on spend 70 percent by optimizing paid search with Adobe Advertising Cloud including features powered by Adobe Se...
Customer Success

Mobiles.co.uk Achieved its Most Successful Black Friday to Date

Mobiles.co.uk optimizes paid search ad campaigns, reaching 160% higher click-through rates with Adobe Advertising Cloud.
Customer Success

We’re back with the 2019 Adobe Digital Trends survey

With 2019 just around the corner, we want to hear from you in our Digital Trends survey

Costa Crociere Delivers the Magic of a Cruise Long Before You Step Onboard

Costa Crociere increases cruise bookings with more personalized digital experiences built on Adobe Experience Manager, Adobe Target, an...
Customer Success

How Adobe’s Enhanced Smart Tags Capability Empowers Marketers to Find the Most Relevant UGC Video

Learn how Adobe Sensei uses AI to find the best UGC for marketers

Why mobile experiences will make or break your holiday sales

Dynamic content, alignment between platforms and data are crucial elements for a successful mobile experience
Mobile Marketing

160-year-old Daily Newspaper Pushes the Boundaries on Storytelling

Telegraph Media Group triples registration rates with a personalized digital experience built on Adobe Experience Manager, Adobe Analyt...
Customer Success

Banks must plot a digital route to regaining relevance

Innovative fintechs and digital disruptors are a looming threat to financial services

Holiday sales: How not to lose sight of your customer experience

For companies that get the festive season right, the spoils are plentiful.
Customer Experience

Think ‘AI is stealing our jobs’? Then it’s time to think again

AI seems likely to create as many – if not more – jobs than it displaces.

To in-house or not? How brands are taking back control and how the role of agencies is evolving

The proliferation of advertising channels, the explosion of content and the shift towards data-based advertising strategies are redefin...

Dixons Carphone Brings High-Touch Shopping Experience Online

Dixons Carphone launches website campaigns 500% faster with Adobe Experience Manager
Customer Success

AI has finally come of age, and the race is on

AI has emerged as one of the most transformational technologies that brands are using

Why brands must dig deep into their data for greater personalisation

Learn why GDPR was a turning point for brands with data hoarding and ineffective personalisation.