Why AI holds the key to relevance and personalisation

Get Ready For the Adobe Experience Festival

Five Ways Technology Can Drive Content Velocity

Abi King

Abi King

Abi King is a former doctor who gave up medicine to follow her dream of becoming a writer. She’s an award-winning journalist and photographer whose work has appeared in National Geographic Traveller, Lonely Planet, the BBC, Red, CNN and more. Her luxury travel blog, Inside the Travel Lab, was called “one of the best travel blogs in the world” by National Geographic Traveller and Lonely Planet.


How is Technology Changing the Travel Experience?

Why it’s vital to inject the human ele­ment into dig­i­tal mar­ket­ing.

Customer Experience

What Happens Behind the Scenes in Digital Marketing?

Do add the WOW fac­tor to CX with great visu­als and design, but back it up with seam­less, tar­get­ed func­tion­al­i­ty.

Customer Experience

Making an Impact with Video

When’s the best time to catch cus­tomers’ atten­tion with your video?


Making the Most of Social Media Marketing

When brands get tar­get­ing right, cus­tomers have great expe­ri­ences.

Digital Marketing

How Virtual and Augmented Reality Are Transforming Travel

Thanks to VR and AR tech­nol­o­gy, trav­ellers can have the world at their fin­ger­tips.