After years of viewing online and mobile sales as mass-market tactics, new Adobe research reveals luxury retailers are diversifying their approach.
New enhancements announced for Adobe Experience Platform.
Find out more from Amadeus about delivering personalised, content-led experiences.
Hear about llycaffè‘s aims for its digital transformation.
See how a digital transformation journey has taken Three from telco operator to experience company.
Across the Generations
Adobe will help Software AG realise its digital transformation ambitions by providing a single view of the customer.
Delighting customers with personalised experiences.
China is a retail powerhouse that is far outpacing the innovation we’re seeing in the West – whether it be the adoption of social commerce, live-streaming sales channels, facial-recognition payments systems, car vending machines, or endless aisles in rural corner stores. But what does it mean for multinational corporations throughout Asia and the Western hemisphere that are keen to enter this burgeoning market?
Customers value experiences and digital transformation is what allows businesses to use their data, update their processes, and ultimately provide customer experiences that inspire loyalty.
CTO Abhay Parasnis discusses how AR, VR, AI and voice will raise the bar for customer experiences.
Telenor Sweden doubles digital sales and achieves a 5X increase in cross-selling and upselling by delivering more personalised, data-driven customer experiences using Adobe Experience Cloud solutions.
Data represents the vital fuel that will power a forward-looking, customer-centric approach, unlocking an organisation’s potential to truly understand its customers. It means that customer analytics has fast become one of the most critical tools in a modern organisation’s arsenal.
It’s the companies that deliver great experiences time and time again that see customers consistently coming back for more. But amazing experiences don’t happen easily, the driving force behind this is underpinned by a culture of data, where insights provide invaluable customer intelligence.