Why AI holds the key to relevance and personalisation

Unchained creativity: how AI is getting marketers back to what they love

Karen Milsom

Karen Milsom

Karen has worked in digital marketing for 15 years, across a range of disciplines including web strategy & transformation, content strategy, search marketing and cross channel campaign marketing. She specialises in marketing optimisation and working with brands to identify and build upon a foundation for digital transformation. Karen is part of the Value Consulting team at Adobe who help clients understand and realise the value from their digital marketing investments.


Six SEO Health Checks

Organic search often drives the lion’s share of e-commerce revenue. How can you boost those numbers? Focus on customer experience.
Customer Experience