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Peter Sheldon

Peter Sheldon

Peter is a well-known industry expert in eCommerce and omni-channel technology, having previously held the role of Vice President and Principal Analyst at Forrester Research where he spent 5 years leading Forrester's global research on digital commerce technologies, helping to challenge the thinking and lead change for eCommerce executives undertaking major digital transformation and commerce technology programs. Today Peter leads commerce strategy for Adobe, where he oversees the strategic vision for Adobe's commerce solutions in both the commercial and enterprise segments. Peter has extensive experience working with an ecosystem of eCommerce technologies, including eCommerce platforms, mobile commerce solutions, content management, web analytics, search engine marketing (SEM), search engine optimization (SEO), digital asset management, payment systems, and social media, to name a few. He has more than 18 years of experience in eCommerce and web technologies.

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