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Sascha Martini

Sascha Martini

CEO Sascha Martini is the mastermind behind Razorfish Germany (@razorfish_de), the leading agency for digital transformation. His motto: to use change as an opportunity to progress. Among other accolades, Sascha Martini holds the Red Dot Award and the IF Design Award in recognition of his work. Besides his commitment to Razorfish, he has been actively involved in BVDW, the German Federal Association of the Digital Economy, for years.

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Razorshop: The Future of Retail

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Razorshop 2.0 — die “Next Store Generation”

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Razorshop : l’avenir des magasins connectés

Si les points de vente tra­di­tion­nels ont ten­dance à souf­frir de la mul­ti­pli­ca­tion des bou­tiques en ligne, il n’en demeure pas moins que les tech­nolo­gies dig­i­tales per­me­t­tent aux acteurs de la grande dis­tri­b­u­tion d’offrir une expéri­ence d’achat inno­vante. La clé de la réus­site réside dans l’intégration intel­li­gente des univers en ligne et hors ligne. Pour com­pren­dre com­ment tout cela fonc­tionne con­crète­ment, il suf­fit d’examiner l’environnement d’achat inno­vant Razor­shop conçu par l’agence dig­i­tale Razor­fish.

Razorshop: The Future of Retail

Click here to read this article.

Razorshop: The Future of Retail

Click here to read this article.