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Toccara Baker

Toccara Baker

As Product Marketing lead for Advertising Cloud in EMEA, Toccara is responsible forgrowing awareness and adoption of Adobe Advertising Cloud’s products, solutions and services among existing EMEA customers and prospects. She works in a cross-functional role to manage execution of EMEA marketing strategies across Advertising Cloud’s products and partner solutions working closely with sales, product management, business development and client services. Previous roles include strategic account planning and measurement for new clients while at TubeMogul, media buying and comms planning at Publics, and sales for an emerging media startup - all roles spanning across San Francisco, New York and Chicago. A graduate of Northwestern University in Chicago with a Bachelor of Arts in Radio, Television and Film, Toccara is especially passionate about film and screenwriting. She has been in London for over two years and loves to travel.


Five Ways to Navigate Your Programmatic Journey

Erasing client confusion about programmatic advertising begins with five fundamental considerations