Why AI holds the key to relevance and personalisation

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Five Ways Technology Can Drive Content Velocity

Vijayanta Gupta

Vijayanta Gupta

Vijayanta Gupta is the Head of Go-To-Market for the Experience Cloud business at Adobe. He leads Adobe's Industry-specific Go-To-Market initiatives as well as the Adobe Experience Cloud Product Marketing initiatives across Europe, Middle-East and Africa regions. He advises senior executives across industries on their Digital Strategy, and his perspectives on digital transformation are regularly published. He also serves on the advisory board of Jigserv Digital, a digital marketing company in India, of which he is one of the co-founders. Prior to joining Adobe, Vijayanta has held multiple leadership roles in Accenture, Microsoft and Tata Consultancy Services across UK/Europe, USA and India. Vijayanta holds an MBA in Strategic Marketing, a Master's in Computer Applications and a Bachelors in Physics. He is based out of London and thoroughly enjoys the multi-cultural experience that the city provides.
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Cinq conseils aux retailers pour réussir dans le nouvel univers du shopping

Améliorer l’expérience du consommateur en magasin : comment réussir sa mutation dans le secteur du shopping ? Vijayanta Gupta nous...

Five Ways Retailers Can Succeed in the New World of Shopping

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Die Zukunft der Chatbots im Einzelhandel

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Where do Chatbots Fit for Retailers?

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Providing End-to-End Customer Experience in Retail

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An Important Reason for Retailers to Focus on Cross-channel Marketing

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Trends in Retail: 2017 Digital Intelligence Briefing

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The State of Retail: The Emergence of Fluid Experiences

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Customer experience in retail | Old battleground, new battle

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How to Close Your “Mobile Gap” and Boost Conversions

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Strategy Without Execution Is Hallucination

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Marketers’ Two Biggest Tactical Challenges for the Coming Three Years

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6 Tectonic Shifts in Tech Every Executive Should Know

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Delighting Today’s Tech-Savvy Shopper: 8 Best Practices

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