Ten Things You Need to Know—16/02/18

Why your business needs to be an experience business

Data—Handle with Care!

Campaign Marketing

Connect

Ten things you need to know — 22/12/17

Only the second edition of Ten Things You Need To Know and already we’re slacking off for Christmas. Scandalous. Then again, most of ...

Ten things you need to know — 8/12/17

Welcome to ‘Ten things you need to know’ - the first in what will hopefully be a fortnightly exploration of...er...news! Interestin...

Optimising FSI Customer Experiences, Part 4: Cross-Channel Optimisation

Customer data and content are both crucial, as is machine learning to deliver that content at scale, at the right time and place.

Adobe’s Email Survey: Get your Customers Engaged the Right Way

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Connecting All Channels into a Consistent Experience: The Cross-Channel Marketing Track at Adobe Summit

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An Important Reason for Retailers to Focus on Cross-channel Marketing

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Infographic: Overcoming the top 3 barriers to omnichannel marketing

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Overcoming the top 3 barriers to omnichannel marketing

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Nestle — Blending the right online and offline ingredients for consistent customer dialogs

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Don’t let a bad cross-channel marketing experience take you down

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What is the Role of the Marketer in the Digital Era?

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Adobe Email Survey 2016: Infographic

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Adobe Email Survey 2016: Europeans are still addicted to email, but are easily disengaged with email campaigns

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Delighting Today’s Tech-Savvy Shopper: 8 Best Practices

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