Nearly 13,000 respondents participated in our Digital Trends 2019 survey, and one priority stood out for them above all else – to handle data in a more unified and transparent way so they can continue improving the customer experience.
Marketers need more time to be creative, here’s how AI is making that happen.
For customers, creativity and relevance are what count the most
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With Adobe Campaign, Royal London has developed a comprehensive omnichannel view of customer journeys.
John Watton’s take on the four hottest topics from this year’s conference
With a Unified Customer Profile, Douglas is able to bring all CRM data together.
How Adobe are shaping a new digital advertising ecosystem
Why a subscription model is key to reaching a digital audience
In order to take advantage of new technologies such as AI and automation, brands also need a culture and data management to match
Boost conversions by centralising your communications.
Retail isn’t dying, but it is evolving quickly
Discover how and where UK consumers are spending their money online
Adobe Advertising Cloud and TuneIn Partner to Give Advertisers New Ways to Target Audio Ads on Smart Speakers
Contextual targeting by device, station type and multi-cultural segment