Brian Green
Mit digitalen Versandlösungen die Kundenbindung stärken
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At Adobe, we’re not shy in saying we are customer obsessed. It’s not common to use a word like ‘obsessed’ at work and have it sit comfortably, but we think it’s brave – and accurate – read more to find out why.
Six tips for financial services firms to take their learnings about digital adoption and transformation, and use them to shape the future of financial services.
Delivery is now about more than getting a purchase to a customer. Delivery is a purchase and it often matters more to the customer than the price of the item they’re buying.
Adobe is unveiling Intelligent Services today, powered by Adobe Sensei. It is built on Adobe Experience Platform, allowing us to support organisations that lack IT resources to enable AI.
While it may seem like there’s no such thing as “business-as-usual” in this climate, there are ways for retailers to adjust their operations, keep customers and employees happy and perhaps set the stage for a new way of working.
After COVID-19, we will be in a different world. Businesses that have served communities and customers when they most needed it will be the survivors.
Embracing the power of analytics to create incredible customer experiences.
Der Experience Platform Query Service und der Data Science Workspace, sind jetzt live in der Adobe Experience Platform verfügbar. So können Marken fortan erweiterte Analysen in Echtzeit durchführen, das Kundenverhalten vollständig verstehen und beeindruckende digitale Erlebnisse liefern.
Mit ABM Essentials für Marketo Engage haben wir eine Lösung entwickelt, mit der B2B-Marketingspezialisten ihren Kunden Account-based Experiences an jedem Tochpoint der Customer Journey anbieten können. Wir stellen 5 Schlüsselfunktionen vor.
New Triggered Journeys capability advances Customer Experience Management (CXM) for marketers.
While advances in AI have provided isolated signals and novel insights, it has yet to power real decision-making that improves every customer experience with a brand—until now.