Posts tagged "iBeacon"

Combining the digital and the physical to create a superior in-store shopping experience

It’s no secret that mar­keters are strug­gling to imple­ment an effec­tive omni-chan­nel approach with their cus­tomers. It’s not just the increas­ing num­ber of dig­i­tal touch points between brands and cus­tomers mak­ing it dif­fi­cult for mar­keters to keep a sin­gle view … Read more