omnichannel

After years of view­ing online and mobile sales as mass-mar­ket tac­tics, new Adobe research reveals lux­u­ry retail­ers are diver­si­fy­ing their approach.

Find out more from Amadeus about deliv­er­ing per­son­alised, con­tent-led expe­ri­ences.

How do brands go about orches­trat­ing and per­son­al­is­ing each and every expe­ri­ence across chan­nels? This will be the focus of the Email and Omni-chan­nel Mar­ket­ing track at our upcom­ing Adobe Sum­mit EMEA 2019.

Die Art und Weise, wie Men­schen Reisen buchen, hat sich in den let­zten Jahren enorm verän­dert. Vir­gin Hol­i­days set­zt auf Omnichan­nel, um sich an das dig­i­tale Pub­likum anzu­passen und erleb­nisori­en­tiert zu wer­den.

With a Uni­fied Cus­tomer Pro­file, Dou­glas is able to bring all CRM data togeth­er.

Boost con­ver­sions by cen­tral­is­ing your com­mu­ni­ca­tions.

Walled gar­dens lim­it the data and ana­lyt­ics that mar­keters need to track the effec­tive­ness of their cam­paign spend.