By Mathieu Hannouz on
Strengthen the Three Pillars of Your Campaign Management Strategy
[Continue Reading...] / Mathieu Hannouz / 3 years, 122 days ago
Mathieu Hannouz is on the cross-channel campaign management evangelism and SME team at Adobe working on external evangelism and internal enablement for Adobe's Campaign solution. With more than 15 years of experience in technology and marketing, and a proven track record with C-level audiences, Hannouz helps marketers translate strategy into technology and fuses it into the DNA of marketing, practices, people, and culture. As a thought leader on cross-channel marketing strategies such as mobile, loyalty, and online-offline, he also provides input on product strategy and roadmap development.