By Matt Langie on
The CMO’s Primary Strategic Focus This Year
[Continue Reading...] / Matt Langie / 3 years, 14 days ago
Matt Langie is Senior Director of Strategic Marketing for the Digital Marketing Business Unit at Adobe. He gained extensive experience in technology marketing while at Omniture, WebTrends, Datastream, Intel, and Hewlett-Packard. Langie's responsibilities span go-to-market strategy, messaging and positioning, product pricing and packaging, sales enablement, competitive intelligence, and product evangelism for the Adobe Marketing Cloud. He serves as Board Vice Chairman for the Internet Marketing Association and is an adjunct professor at UC Irvine, teaching digital marketing courses.