The digital marketplace has changed dramatically over the last several years, and that is not going to stop anytime soon. Marketers need to adapt as quickly as possible to make their customer experiences and interactions memorable. In a business where the only constant is change, how do marketers anticipate what comes next?
To answer this question and more, we have created the “The Future of Marketing” series, live from Adobe Summit. The series is open to everyone, and we would love to have you participate. Let us take this conversation outside the walls of the Venetian and Palazzo. Here are the details:
The Future of Content Marketing: The emphasis on content marketing has never been stronger. With every brand becoming a publisher, how do you stand out from the noise? And if you do have a great content-marketing program in place, what is the best way to scale? Find out in Mack Collier’s Twitter chat, live from the Summit floor.
The Future of Data Science in Social: “Likes” are not the only way to measure social success anymore. Analysts are learning more on social media than ever before about their customers’ habits and preferences. Join business strategist Jay Baer and our very own Tamara Gaffney from Adobe Digital Index for a discussion around the future of data science in social.
The Future of Brand Experiences: It is no longer about the product. Brands are now using experiences to sell to their customers. What brands are doing this well, and what is their secret? Pam Moore is back as one of our Summit Insiders and will host her weekly Twitter chat on the topic, live from Summit.