Robert Scoble interviews Flash Platform execs

Earlier this week, Robert Scoble visited the Adobe office in San Francisco to talk to Anup Murarka (director on the Flash Platform team) and Aaron Filner (product manager for AIR). In the first video they talk about Adobe’s recent announcements. In the second video they debunk some of the recent claims that were discussed in […]

Number 1 on my wishlist: HP’s slate device

I already blogged about how excited I was about HP’s slate device a few weeks ago. These two new videos make me want it even more!
The first one is a teaser ad from HP but make sure you watch the second video! Adobe’s Alan Tam shows the device in action! No CGI tricks here! Alan […]

HP’s CTO talks about the HP Slate. Can I have one now please?

As I already mentioned before, I won’t be standing in line to get an Apple tablet. If it was running the full OS X, I probably would have but the limited OS they’re putting on the device is just too restricted and not flexible enough.
I recently bought an HP TouchSmart TX2 tablet/notebook to replace my […]

Kevin Lynch’s perspective on the past, present, and future of Flash

In case you may have missed it, this past Tuesday Adobe CTO Kevin Lynch posted his thoughts on Open Access to Content and Applications. If you want to get a better handle on Adobe’s vision for Flash and web tools this is a must read. In response to the recent introduction of a “magical device” that has spurred so much talk online over the past week, Kevin talks about the future of Flash and how Flash Player 10.1, the Open Screen Project, HTML5, smartphones, and more fit into it.

More recently, Kevin responded to comments on this post and shared is thoughts on Flash Player performance as well as reports of crashes in some browsers.  As he notes, Adobe works directly with browser teams for Apple Safari, Mozilla Firefox, Microsoft Internet Explorer and Google Chrome to resolve issues and ensure that Flash Player is not released with any known crash bugs. 

If you’re following the wider conversation on the future of the Flash Platform, be sure to check back or follow us on Twitter.

Kevin Lynch (Adobe’s CTO) blogs about Flash, past and future, Apple iPad, HTML5, OSP and more.

Adobe’s CTO Kevin Lynch just published a blogpost with his thoughts on Flash, past and future, Apple iPad, HTML5, OSP and more.
The blogpost entitled “Open Access to Content and Applications” gives you a good idea on where Adobe and the Flash Platform is going and what we are doing with our Open Screen Project partners. […]

The Locked iPuzzle

So the iPad came and as expected, everyone can’t stop talking about it. I was cautiously optimistic about Apple’s tablet. I’m a sci-fi fan with a gadget fetish and I was loving the idea of carrying around a computer tablet just like they do in all of the latest science fiction movies. And Apple has a way of completely turning the computing world upside down. They have an elegance and polish that makes the intersection of software and hardware a nirvana.

Part of that is because they rule their platforms with an iron fist. The iPhone is obvious. It’s arguably the most closed platform in recent memory. Every application has to go through Apple’s approval process, can only be listed on Apple’s store, and Apple takes a cut. It’s a fantastic device, it provides developers a way to make money, but it is incredibly closed and arguably bordering on big brother. But OS X isn’t perfect either. While I can install my own applications and control my own settings, things like getting the right APIs for the Flash Player to handle video or multi-touch aren’t possible.

The iPad Cometh

So when the iPad was released and it was just a bigger iPod Touch, I was incredibly disappointed. If this is the future of computing then we’ve already lost. Apple is taking total control to a new and unfortunate level. It’s the same pay-to-play model as the iPod Touch so that you’ll be buying your applications from Apple (so they can take their cut), buying your videos and music from Apple, buying your books from Apple, and dealing with their DRM for all three. The ultimate lock-in.

The Honey Trap

This is what bugs me. As an evangelist I’m annoyed Flash isn’t on the iPhone. But as a user, I’m terrified that Apple has put a vice grip on getting content on my devices. It used to be that when you bought a device, you owned it and could basically do whatever you want with it. The model of the iPad and the iPhone is the opposite of that. You’re essentially paying for a device that then gives you the privilege to buy content from Apple. The honey pot of a seamless software-hardware experience has become a nightmarish trap that keeps you stuck and struggling.

As Mike Chambers said better than I can, having some support for HTML5 in Safari doesn’t make an open platform. One of the great parts of the “open web” is exactly how open it is. Anyone can put up any piece of content, at any time, without asking for permission. The web is accepting of Flash content, HTML content, Silverlight content, numerous video and audio codecs, and other plug-ins. Users have the ultimate choice about what they want to see and how they want to see it. That ecosystem has led to a lot of great, free content like games, video, and applications.

Which is why Apple has locked down the device. They can’t make money off of free. And instead of giving users choice and opening up their devices, they’ve decided to lock it down. The iPhone and iPad are each great pieces of technology and Apple deserves to make money off of them. But they could be so much better if they were open. The number of innovative things that an open ecosystem could do with this technology is mind-boggling. But that won’t happen because the only ideas that will see the light of day are ideas Apple lets through.

We’ve come a long way from 1984, but obviously not long enough.

Open letter from a Mac-head

DISCLAIMER: I work for Adobe on the platform evangelism team. I’ve been a Flash designer/developer for the last 12 years. The views expressed on this blog are my own and do not necessarily reflect those of my employer.
Dear Steve,
After working on Windows PCs for over 15 years, I switched to Mac about 6 years ago. […]

Building iPad Applications with Flash

Today Apple announced the Apple iPad and like many of you, we at Adobe are looking forward to getting our hands on one of these devices. This is an exciting time to be a software designer with an explosion of new devices and we look forward to helping Flash developers and designers bring innovative applications to these devices using our tools and frameworks.

We announced the Packager for iPhone at MAX 2009 which will allow Flash developers to create native iPhone applications and will be available in the upcoming version of Flash Pro CS5. This technology enables developers to create applications for the iPhone, iPod touch, and iPad (though applications will not initially take direct advantage of iPad’s new screen resolution). It is our intent to make it possible for Flash developers to build applications that can take advantage of the increased screen size and resolution of the iPad.

Flash developers are used to being able to create rich expressive content that run well across multiple screens. The Flash Platform already provides developers with the ability to create applications without making assumptions about screen resolution and pixel density. Our very own Christian Cantrell has posted an in-depth article on the Adobe Developer Connection, Authoring For Multiple Screen Sizes, that details best practices in creating applications that run on multiple screens. If you want to prepare applications today that will work great on the iPhone, iPod touch, and iPad, follow the guidelines from this article today.

While we put the finishing touches on the Packager for iPhone, we have invited a few developers and designers to join a closed pre-release program. As they are testing it and giving us feedback, they also have been able to use it to build some applications that they have submitted to the iTunes App Store. Here are some recent iPhone applications that you can find in the App Store now:

GoldStrike_small.pngGold Strike
This popular action/puzzle game has been around for nearly a decade and played by millions. You are a miner who has struck gold! But the mine is unstable. Remove gold by finding groups of blocks as tremors fill the mine up.


Dr. Alan Acierno has created a Brush application which times every tooth and section of the mouth to help you brush 3 minutes twice a day

To follow news from the Flash Platform Team about the iPhone Packager and other new developments, follow us at @Flash_Platform

As a result of Apple’s updated legal terms (section 3.3.1 of the Apple iPhone SDK License Agreement), Apple is no longer permitting these applications to be delivered to iPhone, iPad and iPod touch users through the Apple App Store. This a legal restriction imposed by Apple and is not a technical limitation of Adobe AIR or Adobe Flash Professional CS5.

At this time, we have ceased further development of the Packager for iPhone, and we plan to keep this completed work in CS5 to demonstrate the capabilities of the Flash Platform to support multiple platforms and devices. We have already started the pre-release of AIR for Android and will shift our investment there and to other technologies, in addition to the work we have already been doing on Flash Player 10.1 for Android. We believe Android will enable a series of very competitive devices in the market and are working closely with Google and other Open Screen Project (OSP) partners on this.