App of the Week – Renault Captur

As a follow-up to yesterday’s post about how Adobe Digital Publishing Suite fits into Renault’s brand engagement strategy, we are featuring Renault Captur in our App of the Week Video Series. This gives our readers a chance to see specifically how Renault uses the features in Digital Publishing Suite to “capture” the attention of readers and tell the brand’s story.

Highlights from the video:

  • Slideshows outline the design from concept to reality
  • Pan and zoom shows the car in gorgeous detail
  • Image sequence gives readers control over their view of the car, from 360 rotation to breaking the car into its constituent parts
  • Audio can be played throughout the app, and paused by the reader

Check out the Renault Captur App of the Week video.

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COMMENTS

  • By Jefferson Silva - 5:01 PM on March 22, 2013  

    Is a very good example of the power of digital publishing suite. I’m waiting those innovations to PDF format, bring the improvements to desktop users too please. =)