In Outliers, Malcolm Gladwell describes the “10,000-Hour Rule”; it takes roughly 10,000 hours to become an expert in any field. Joel Geraci has spent well over three times that working with Acrobat and PDF. With over 16 years at Adobe, he held a variety of roles including, Technical Evangelist, Business Development Manager, Product Manager, and Systems Engineer. Now, in his own PDF consultancy, he helps end users and developers build secure and reliable business workflows for PDF documents using technologies developed by Adobe. After working directly with thousands of Adobe customers, he brings over 30,000 hours of experience to your projects.