September 20, 2013
Adobe salutes “The New Creatives”
From Design Taxi:
To commemorate the passing of 1 million subscribers on its subscription-based service Creative Cloud, Adobe—with the help of ad agency Goodby, Silverstein & Partners—has released a new, eye-catching ad that pays tribute to “the new creatives”.
“Creatives today do a little bit of everything, from illustration to filmmaking to Web design,” said the agency’s associate creative director Will Elliot. “We wanted the spot to celebrate how all these different disciplines are coming together.”