PremierePro

Adobe weblog about Premiere Pro and the success of Premiere Pro customers worldwide

“Dead Rising: Watchtower” film attracts online viewers

Entire production process for digital release completed in six months with help from Adobe Creative Cloud

Video game aficionados are no doubt familiar with Dead Rising, a third-person action video game franchise that has sold more than 7.6 million copies worldwide. In 2014, Contradiction Films, which specializes in finding properties in the video game world that can become good feature films, secured the film rights to Dead Rising: Watchtower. The company then locked in Legendary Entertainment’s Television and Digital Media division as a co-producer and Crackle, Sony Pictures Television’s streaming service and television network, for distribution.

With an extremely short production schedule, Zach Lipovsky, the film’s director, began shooting in October 2014 and finished just a few weeks later in early November. Lipovsky brought in former colleagues Andy Levine, who served as post-production supervisor, and Mike Jackson who edited the film in less than eight weeks. To accomplish the aggressive goal to deliver the film in just six months for its March 27, 2015 premiere on Crackle, the team relied on an integrated Adobe Creative Cloud workflow.

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MLB Network retools editing and post-production environment

MLB’s 24/7 cable TV network helps support 20% year-over-year growth in production demand with Adobe Creative Cloud workflow

MLB Network prides itself on delivering the most comprehensive coverage of baseball anywhere. Since its launch in 2009, the popularity of MLB Network has soared, spurring 20% year-over-year growth in production demand. In 2014, the network adopted all-new editing and post-production technologies to accommodate expansion, boost efficiency, and further raise the bar on quality.

Adobe Creative Cloud for enterprise, particularly Adobe Premiere Pro CC and After Effects CC, are central to the network’s success in staying on the cutting edge of TV production. The network’s ongoing transformation is largely driven by Tab Butler, Director of Media Management and Post-Production; Clive Hayes, Engineering and Post-Production manager; and Chris Schiro, Post-Production Technical Supervisor.

Adobe: What content does MLB Network produce?
Butler: We basically have two seasons, the regular season and off-season. In the regular season we have the job of recording all of the games and creating a highlights factory workflow that produces our content for shows like MLB TonightThe RundownIntentional TalkMLB Now, and Quick Pitch, which focus on the day’s activities and give a snapshot of what’s going on around the league.

In the off-season we are focused on headlines around free agency and longer-form programming. We have daily news shows such as Hot Stove, as well as High Heat with Christopher Russo and MLB Tonight, and we produce several countdown shows, individual player profiles, and other programming that goes behind the daily game and into more of the storytelling about baseball.

Adobe: Tell us about your new environment.
Butler: Our production needs and volume are growing so rapidly that we really wanted to build a foundation for the future. We are rolling out 50 high-performance Cisco UCS C-240 computers as editing stations—all equipped with NVIDIA cards for GPU acceleration. We are now at 38 HD editing stations and are expanding to 50 HD edit workstations, running the Adobe Creative Cloud suite of products.  We also will deploy 250 concurrent licenses for Adobe Premiere for desktop editing. We use a wide range of applications, including Premiere Pro, After Effects, Audition, Media Encoder, Prelude, Photoshop, and SpeedGrade.

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The C-240 Workstations are Connected via Multi-Dyne KVM over a Single Dark Fiber as Edit Workstations. Running Adobe Creative Cloud for Content Editing.

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Narrative features showcase creativity at SXSW

When you talk with narrative filmmakers they often express that they have loved movies for as long as they can remember. Some pursue this passion from a young age, diving head first into filmmaking, while others follow different career paths that ultimately lead them to the same place. While the creativity and inspiration for the narrative films at the 2015 SXSW Film Festival varies widely, one thing quite a few films have in common is that they were edited with Adobe Premiere Pro CC. The four feature films profiled here share this distinction and are enjoying their world premieres at SXSW.

Part thriller, part romance (Uncle John, Narrative Feature Competition)

Steven Piet and Erik Crary met while working at a small production company in Chicago and immediately hit it off. Both had aspirations to work on a feature film and often sought each other’s feedback on scripts. Eventually, they decided to work on a script together, which ultimately became Uncle John. The film is both a thriller crime story and a romance, taking place in a small Midwestern town and a big city.

 

Uncle John

Uncle John

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One-of-a-kind documentaries enjoy world premieres at SXSW

By definition, documentary films are factual records or accounts of events, but filmmakers know that they are much, much more. At their core, documentaries connect people with stories in unique and compelling ways. To help immerse viewers in stories that often include archival content and various forms of media, many SXSW filmmakers rely on the integrated applications found in Adobe Creative Cloud. Here, we highlight four films that are both fascinating documentaries and dynamic stories.

An unexpected path to sisterhood (Twinsters, Documentary Feature Competition)
Samantha Futerman got the surprise of a lifetime when after appearing in a film trailer on YouTube, she received a Facebook message asking if she was adopted. Indeed she was, and so was the French fashion student Anaïs Bordier who contacted her and looked extremely familiar. Born on the same day and both adopted from Korea, the two began a journey to discover the truth, were they in fact twin sisters? Futerman asked Bordier if she could document the process and Bordier agreed.

Samantha Futerman and Anaïs Bordier celebrate their first reunion together at the London Eye in Twinsters

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Documentary features shine light on hot topics at SXSW

Documentary films often tackle current events to give audiences a deeper understanding of diverse topics and differing points of view. The SXSW Film Festival 2015 lineup of documentary features includes many films that seem to have anticipated what would be topical for this year’s audiences. Although the subject matters vary, an Adobe Creative Cloud workflow is common among many of this year’s documentary features at SXSW. Here, we look at four films that could have come directly from today’s headlines.

Searching for peace amidst growing violence (Peace Officer, Documentary Feature Competition)

The documentary feature Peace Officer from directors Scott Christopherson and Brad Barber explores the changing behavior and perception of police officers in the United States. The film focuses on Dub Lawrence, a former Utah sheriff who in the 1970s founded the same SWAT team in Utah that killed his son-in-law in 2008. After meeting Lawrence and learning about his mission to understand what happened, Christopherson and Barber decided to make a film that investigated this and other cases characterized by volatility and violence.

Peace Officer

Image of Dub Lawrence from Peace Officer

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Ask a Video Pro Webinars

Managing Video Formats with Adobe Media Encoder - presented by Joost van der Hoeven

Thursday, March 12th | 10amPT
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Recent Sessions

The Filmmaking Workflow with Premiere Pro & Creative Cloud - presented by Christine Steele
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Secrets to Running a Great Wedding Video Business - presented by Summeyah & Jawad Mir
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Blurring the Line Between Indie & Hollywood - a panel discussion featuring Rob Legato, Dave Ginsberg, Kyle Alvarez & Meagan Keane at Sundance Film Festival 2015.
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After Effects for (almost!) Everyone - presented by Joost van der Hoeven.
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Bring Color Grading to Your Editorial Workflow - presented by Patrick Palmer.
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LOG and RAW Workflow & Adobe Tools presented by Robbie Carman
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Boost Your Career with a Killer Reel presented by Rod Harlan
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What’s new in Creative Cloud for video - presented by Jason Levine LIVE from IBC Show 2014
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Making the Switch to Adobe Premiere Pro - presented by Colin Smith
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From Photography to Videography: Filmmaking Tools in Creative Cloud - presented by Terry White
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