New Interactive Top Gear Magazine Launches on iPad

The @AdobeUK Team

December 06, 2012

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BBC Worldwide today launched its interactive digital edition of Top Gear Magazine, the UK’s best-selling car magazine, to help expand its reach to an increasingly tech-savvy audience. Using Adobe Digital Publishing Suite, Enterprise Edition, BBC Worldwide was able to leverage its existing print workflow based on Adobe InDesign to create an engaging, fully interactive digital edition for iPad.

As part of the new digital edition, readers will have even more intriguing views and advice from the legendary Clarkson, Hammond and May. BBC Worldwide also took advantage of a number of the key capabilities within Adobe Digital Publishing Suite to set the digital edition apart from the print edition and offer readers:

- HD videos – stunning videos of world-exclusive features
- HD galleries – ability to experience their favourite supercar from every angle, with extra images
- Interactive content wheel – navigate to the latest news, hottest car reviews and the Top Gear Garage
- Facebook and Twitter – ability to join live-populating feeds to interact with other readers
- Entertainment – fire up the engines of the cover stars by tapping them on-screen
- Hidden content – tap to reveal additional content within features
- Buyers’ guide – read all the essentials for every new car available

The first interactive digital edition is Top Gear’s Awards issue in which the exceptional new cars of 2012 are recognised and receive a Top Gear Magazine Car of the Year Award.  It is available now for download from the iTunes Store.

 

Creative Cloud and Creative Suite 6 now available!

Emma Wilkinson

May 11, 2012

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Adobe Creative Cloud

We’ve had a couple of weeks now to catch our breath since we launched Creative Cloud and Creative Suite 6 at the end of April. We’ve had such a great response from everyone about the new products that it’s definitely made all the hard work worth it.

Now we’re excited to announce that Creative Cloud is available as of today (11th May), and follows the shipping of Creative Suite 6 earlier this week (7th May). Our industry standard products are available to buy just as they ever were as individual point products or as a collection (Design Standard, Design & Web Premium, Production Premium and the Master Collection).

But for the first time, we’re also giving our customers a radical new way to access our tools and services through Creative Cloud, a membership based offering in which you get the complete Creative Suite 6 – including the likes of Photoshop, Premiere Pro, InDesign, After Effects, Flash Pro, Illustrator and Dreamweaver.

As well as the CS6 product line, with Creative Cloud you also get Adobe Muse, our new visual web design tool, and Edge, the HTML5 animation app. To this, we added a lot of services including Business Catalyst for web hosting, Typekit for fonts, and up to 20 gigabytes of cloud storage for syncing and sharing your files. Soon, we’ll also add access to our iPad publishing service for making digital editions of content such as magazines via InDesign.

Perhaps most exciting of all is that you get all this at a great price – £38.11 (ex VAT) per month based on an annual subscription). There’s also a special introductory offer for existing CS3, CS4, CS5 and CS5.5 customers who can access Creative Cloud at £22.23 (ex VAT)!

We could wax lyrical about this all day, so if you want to find out more, then check out Adobe TV to find out more about our new product portfolio.

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